My mind is always entertained by creative stories, whether writing, designing, or directing a project. I am a dreamer armed with an entrepreneurial spirit; fuelled by blank pages, coffee and wanderlust.
My approach to design is contemporary and fluid, and I take inspiration from anything from architecture to fragments of human storytelling.
Drawing and writing always came instinctively to me. Growing up, I spent most of my spare time writing poetry and sketching clothes, armed with a pen and a pad. I graduated with a master’s degree in Marketing, which gave me the tools to craft and cultivate a brand’s identity. After spending a decade working in a top-10 technology company as a Market Analyst and Operations Manager, I took a deep dive into the entrepreneurial journey and have since successfully launched four businesses in the fashion industry. I love creating and evaluating original ideas and opportunities that solve problems and have a creative approach to commercial performance and business development.
In 2004, I founded www.stylemeup.com, a business-to-consumer online store dedicated to providing tailored hairstyling options for women of colour and quality products delivered to your door.
I founded my first fashion line, AGNES VALENTINE, in 2009 in response to a gap in the market for year-round swimwear addressing both fashion and functional segments and targeting fashion-conscious and lifestyle driven consumers. The collection retailed at premier retailers globally, and diversified through a licensing collaboration.
In 2019 I co-founded the footwear brand SANTE + WADE, providing an unmatched blend of personalisation and comfort for a body-diverse community of consumers. The company has been strengthening its position as a market disruptor and innovator.
My personal recent industry achievements include being a finalist for Footwear Designer of the Year at the Drapers Footwear Awards (2020) and winner, Entrepreneur of the Year at Woman & Home (2022).